From sneakers to jerseys fashion and design have become intrinsically tied to
contemporary sports apparel. In this course we will study the historic connections and
brand development that have created the iconic names we wear today. Focusing on our
limited-edition driven culture of customization students will explore how fashion, design
and sports intersect through readings, film, and case studies of iconic campaigns.
Students will learn design thinking processes as well as customization techniques
through hands on activities culminating in the creation of their own custom sportswear.
contemporary sports apparel. In this course we will study the historic connections and
brand development that have created the iconic names we wear today. Focusing on our
limited-edition driven culture of customization students will explore how fashion, design
and sports intersect through readings, film, and case studies of iconic campaigns.
Students will learn design thinking processes as well as customization techniques
through hands on activities culminating in the creation of their own custom sportswear.
- Profesor: Rachel de Cuba